Imphal: Manipur chief minister N. Biren Singh inaugurated a Keithel store branch at Mapusa, Goa through Video Conferencing on Thursday.
This was the second Keithel store after a store was opened at Pune last year.
Keithel Store is an exclusive store of Manipur under an initiative of Pann Corporation, Pune.
The chief minister lauded and appreciated the Pann Corporation for their initiative, innovation, effort, hardwork.
He expressed his happiness with the opening of the second Keithel store at Goa after, and encouraged their efforts to open branches internationally.
He stressed on the need to create awareness that the things available under (Manipur Organic Mission Agency) MOMA, Government of Manipur are only organic products as the store is supported by MOMA. This will attract more customers, he said, highlighting the present trend worldwide of people preferring organic products more.
The state government is also promoting and encouraging natural and organic farming in the state, he added.
Wishing the young entrepreneurs success in their endeavors, the chief minister further stressed that he can be contacted through the “CM da Haisi” on any issues.
The programme was attended by minister Thongam Biswajit Singh, minister Yumnam Khemchand Singh, minister Konthoujam Govindas Singh, minister Dr Sapam Ranjan Singh, minister Leishangthem Susindro Meitei, MLA Th.Shyamkumar and MLA Sanasam Premchandra Singh, among others.
According to the Pann Corporation, Pune, The Keithel store is a one–stop store for all the indigenous products of Manipur giving products of the State a market space in the city of Pune. The Keithel Store Pune is supported by MOMA. A memorandum was signed on between the representatives of Pann and MOMA on March 15, 2021.
The store at Pune was officially inaugurated on September 8, 2021 by Biren in a virtual function.